News1 | The Oriental Painter Behind “Naesoong Olympics” Brings Korean Beauty to Yeon Yanggaeng
News1 reported that fusion Oriental painter Kim Hyun Jung, known for her "Naesoong Olympics" series, collaborated with Haitai Confectionery to launch a limited-edition "Yeon Yanggaeng Chuseok Gift Set" featuring the Ten Longevity Symbols. It introduced Kim as having been selected by Forbes in 2017 for its "30 Under 30 Influential People" list.
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The Oriental Painter Behind "Naesoong Olympics" Brings Korean Beauty to Yeon Yanggaeng
Haitai Confectionery Launches Art Collaboration Chuseok Gift Set... Collaborates with Artist Kim Hyun Jung
(Seoul=News1) Reporter Hwang Deok-hyun | Transmitted 2021-09-07 10:11
(Provided by Haitai Confectionery) © News1
Haitai Confectionery announced that it is launching a Yeon Yanggaeng Chuseok Gift Set featuring traditional Korean beauty as an art collaboration Chuseok gift set.
This product is a limited edition featuring the artwork of Kim Hyun Jung, known as a fusion Oriental painter for her "Naesoong Olympics" series and other works, on its packaging. Kim rose to fame after being selected in 2017 by Forbes for its "30 Under 30 Influential People" list.
This limited-edition gift set features the representative Oriental painting motif of the Ten Longevity Symbols (Sipjangsaengdo). Figures enjoying sports such as hiking, golf, soccer, fishing, and cycling also stand out. The exciting scenes of enjoying Yeon Yanggaeng are expressed in Oriental painting style. The images of figures in hanbok playing golf and hiking, and wearing a gat while cycling, capture the playful charm of tradition and modernity coexisting.
The fusion Oriental painting Yeon Yanggaeng seasonal edition gift set will be sold for one month in September, while the individual product will continue to be available in stores.
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